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Ep 15 - Fragmented Marketing Leadership Will Never Work
Let me just share a bit of a personal story, it’s something that has happened this week in the field.
May 6
•
Ant Hodges
9:13
Ep 14 - Who are you listening to about marketing?
Let me just say, the gap isn’t information. It’s whether any of it actually fits your business.
May 5
•
Ant Hodges
3:59
April 2026
Ep 13 - Marketing is not a cost center.
If you’re listening to this as a CEO and founder, I really want you to tune into this message today. But also if you’re a CMO this is for you too!
Apr 24
•
Ant Hodges
7:10
Ep 12 - The CMO who couldn’t answer the CFOs question.
It sounds like a fairy tale, but it is reality all too often
Apr 22
•
Ant Hodges
4:35
Ep 11 - The Trap of Employing a Full Time CMO
It’s a lovely sunny day in London today, and I’m just out for a stroll, but I thought I stop, and just take a seat for a moment, and record this episode…
Apr 20
•
Ant Hodges
7:57
Ep 10 - The Right Time to Hire a Fractional CMO
When is the right time to hire a fractional CMO? Let me be brutal here. It’s the $25 million question, and there’s a reason I’ll pick that figure.
Apr 17
•
Ant Hodges
1
7:45
Ep 9 - Will AI Replace the Fractional CMO?
Let’s ask the question everybody’s asking right now. Will AI replace the fractional CMO?
Apr 15
•
Ant Hodges
1
9:08
Ep 8 - The CMO Market Is Growing Fast - But There’s a Problem
Today I want to talk about why the CMO market, whilst it seems to be growing fast, has a real problem for founders and CEOs.
Apr 13
•
Ant Hodges
1
6:44
Ep 7 - The war isn't political for your business, it's operational.
I want to be clear upfront. This is not a political piece. There are no sides being taken here. What's happening in the Middle East is a human tragedy…
Apr 6
•
Ant Hodges
8:17
Ep 6 - Marketing Isn't Being Cut. Unclear Marketing Is.
The CMO Survey published in September 2025 captured something that's been building for a while.
Apr 3
•
Ant Hodges
6:26
Ep 5 - The Capacity Mismatch Nobody Is Talking About
Most companies don't have a growth problem. They have a capacity mismatch.
Apr 1
•
Ant Hodges
5:24
March 2026
Ep 4 - AI isn’t the advantage. Clarity is.
Every business I’m talking to right now is either rolling out AI, evaluating AI, or feeling guilty that they haven’t done more with AI yet.
Mar 31
•
Ant Hodges
5:27
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